Keeping up with the Kardashians, or KUWTK, has been on for 14 seasons. And they just signed a $150 million deal to keep it going at least another 5. It’s been a mega successful show and it’s catapulted the careers of everyone involved. Even one of the youngest of the Kardashian clan, Kylie, started a makeup company. She made $44 million last year. The company is expected to be worth $1 billion in the next 5 years. She’ll be 25.
One of the things that’s most interesting to me about the show is that it doesn’t do what you might most expect — making the lives of the Kardashians look brilliant.
If you watch, you’ll see arguments. Jealousy. Dumb mistakes. Neurosis. Trouble with weight.
This isn’t stuff anyone wants to air to others. Believe me, I’m constantly filming my life and showing it to the world on YouTube, and I’m constantly editing out a bunch of these same moments.
As Khloe told People: “Not every episode is juicy to us; it’s only juicy to the audience.” But they do it anyways.
And look what that attitude has done for them. Most people would love to have a better picture on their driver’s license. Khloé’s the only one who actually does something about it.
You know what the big difference is between the Kardashians and most of the rest of us? They report the smoke.
P.S. You should follow me on YouTube: youtube.com/nathankontny where I share more about how we run our business, do product design, market ourselves, and just get through life. And if you need a zero-learning-curve system to track leads and manage follow-ups, try Highrise.