creativity

I picked up a book once about writing. I can’t remember the name of it or the author of this chapter but it was all about an important technique the author used in their writing: weaving. Weave stories together. And that stuck with me. I started seeing it everywhere. You…

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When we interviewed Highrise customers earlier this year about why they use Highrise, a simple CRM, we found an interesting niche of user. These were folks doing sales who didn’t consider themselves salespeople. They were writers, designers, software developers, insurance agents, cosmeticians, etc. who just so happen to have to…

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And we wonder why people aren’t interested in our writing? Look at the rules we’re following. Most of us learned in high school or college to “write well” with the inverted pyramid. Get the necessary stuff out first. The 5 W’s (Who, what, when, where, and why). Don’t bury the…

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It’s wild watching how fast my daughter is growing up. Today at the breakfast table she was already talking about where she wants to go to college. At least for now she told us that she’s decided to stay close to us in Chicago and Northwestern sounds good. She’s three. 🙂…

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